Thinking about success and fulfillment versus comfort and fear.
Thinking about ideal customer avatars ... and how NONE OF THEM are fellow SWs.
Thinking about how I should have thought more specifically and concretely about all of these things a long time ago.
Thinking about how _Sound Business Advice From A Failing WebWhore_ is both expert and inspirational.
Thinking about failure being the key to growth, expertise and success.
Failure is the practice.